
BYN SFA: the operating system for your field sales team
BYN SFA is an enterprise platform that digitises and automates field sales, distribution, deliveries, merchandising and collections, with role-based dashboards, GPS and geo-fencing, multi-level approvals and database-driven intelligence.
Built by Build Your Name, #BYN in Nairobi for distributors, FMCG brands and manufacturers operating across Africa.
Every delivery. Seen in real time.
Know where every van and rep is, and prove every drop.
- Live GPS tracking for vans and field reps
- Geo-fenced arrival alerts at each outlet
- Photo, GPS and e-signature proof of delivery
- Route performance for managers
Approvals in minutes. Not days.
Stop losing deals while your team waits for a sign-off.
- Rep → Supervisor → Manager approval chains
- Discounts, credit limits and large orders approved from any phone
- Rules by role, value and region
- Every decision logged in a full audit trail
Every shelf. Verified.
You pay for shelf space. BYN SFA proves your product is there.
- Photo-verified shelf audits on every visit
- Planogram, price and stock-level checks
- Out-of-stock alerts that trigger same-day restocks
- Outlet-by-outlet compliance scores
Also in BYN SFA
- Collections: payments recorded in the field and synced to invoices
- Role-based dashboards: CEO, manager and field rep each see what matters
- Field sales: routes, visits, orders and outlet history in one app
- Intelligence: database-driven reporting across every region
See BYN SFA live
Book a 20-minute walkthrough. Tell us what you distribute and how many reps or vans you run, and we will show you BYN SFA working for a business like yours.


