Be the Top Choice in Your Area
Stand Out Where It Matters Most
This service is particularly powerful because it combines the reach of online media with the trust and authority of reputable publications.
Your customers are searching for businesses near them. Our Local SEO services help you appear in local search results, Google Maps, and “near me” searches—so you’re their first choice when they’re ready to buy.
At Build Your Name, we help businesses in Kenya and East Africa boost their local visibility online. Whether you’re a shop, office, clinic, or service provider, Local SEO ensures that nearby customers can easily find, choose, and trust you. It’s one of the most effective ways to drive foot traffic, calls, and qualified local leads.
What is Local SEO?
Make Your Business Easy to Find Locally
Connect with Customers in Your Community
Local SEO is the process of optimising your online presence so your business shows up when local customers search for your products or services. It’s about being visible on Google Maps, in local search results, and across directories—so you attract nearby customers ready to take action.
- Appear in Google “near me” searches
Rank in the Google Maps Pack
Optimise for location-specific keywords
Build trust with positive reviews
Increase calls, visits, and bookings
Our Local SEO Includes
Complete Local Optimisation
Our Local SEO packages are designed to give your business the best chance of being found—and chosen—by customers in your area.
Services Offered:
- Google Business Profile (formerly Google My Business) Setup & Optimisation
- Local Keyword Research & Strategy
- Location Page Optimisation on Your Website
- Citation Building in Local Directories
- Online Review Management & Strategy
- Map Pack Ranking Strategy
- NAP Consistency (Name, Address, Phone) Across Platforms
- Local Link Building
- Analytics, Tracking, and Monthly Reporting
Why Local SEO Matters
Grow Where Your Customers Live
- Get Found in “Near Me” Searches: Be the top choice when customers look for services in your area.
- Drive In-Person Visits & Calls: Turn online searches into real-world sales.
- Build Local Trust: Reviews and consistent information increase credibility.
- Improve Google Maps Rankings: Make it easy for customers to navigate to you.
- Outperform Local Competitors: Stand out in your neighbourhood and city.
- Cost-Effective Marketing: Capture high-intent local leads without ongoing ad spend.
“Thanks to Build Your Name, our clinic now shows up at the top of Google Maps. We’ve seen a 50% increase in patient calls directly from search.”
“Our restaurant was almost invisible online. Their local SEO strategy helped us dominate ‘near me’ searches, and we now get dozens of reservations weekly.”
“Their team improved our Google Business Profile, got us in the map pack, and made our website rank for ‘real estate agents Nairobi.’ Leads have tripled.”
We Value Your Inquiry
