Dominate Google with Precision
Smart Ads. Real Results. Powered by Build Your Name, #byn
At Build Your Name, #byn, we deliver high-impact Google Ads services—including Search Ads, Performance Max, and Shopping Ads—designed to amplify your visibility and drive high-converting traffic directly to your business.
Using a powerful mix of Google’s platforms—Search, Display, YouTube, Gmail, and more—we ensure your brand reaches the right audience at the right moment. Our team executes:
In-depth keyword research
Intelligent bidding strategies
Advanced audience targeting
Compelling ad creative & asset management
Whether you’re looking to boost sales, increase brand awareness, or expand your market reach, our tailored campaigns are built to deliver measurable performance.
Flexible & Expert-Led PPC Campaigns
Our Google Ads (PPC) services are available as one-off campaigns or renewable on a monthly or periodic basis. As certified and experienced Google Ads professionals, we tailor each campaign based on your budget, goals, and key performance indicators (KPIs).
💼 Need something custom? We’ll craft a strategy and pricing package that fits.
👉 View Our Google Ads Packages (Insert link)
Let Build Your Name, #byn be your trusted partner in achieving digital advertising success.
620
PPC Management Provided
213
Social Advertising Projects
648
Successful PPC Remarketings
1198
Successful PPC Remarketings
Here’s how we enhance the effectiveness of your Google Ads campaigns
At Build Your Name, #byn, we don’t just run ads—we build intelligent, performance-driven Google advertising campaigns tailored to your business goals and customer journey. Here's how we ensure your campaigns outperform the competition:
Keyword Research & Buyer Persona Development:
Our strategies begin with deep keyword analysis and persona profiling. We identify search trends, user behaviors, and industry-specific opportunities to map out the keywords your ideal customers are using.
Then, we create detailed buyer personas based on demographics, interests, and purchasing behavior—ensuring every campaign speaks directly to your most valuable audience.
Continuous Ad Optimization & A/B Testing:
Optimization is our mantra. We:
Regularly refine your messaging for relevance and performance.
Run A/B split tests under the same budget to identify the highest-performing ad variations.
Continuously adjust to keep your campaign aligned with shifting trends and audience behaviors.
Understanding the Buyer’s Journey:
Whether your audience is just discovering your brand or ready to buy, our campaigns are structured around their journey:-
Awareness Campaigns to introduce and educate.
Conversion Campaigns to drive purchases or sign-ups.
Delightment Campaigns to build loyalty and retention.
For high-consideration products, we stay top-of-mind as customers make their decisions.
Data-Driven Campaign Execution:
Our Google-certified specialists meticulously set up your campaigns, integrating:-
Advanced conversion tracking.
Intelligent budget allocation.
Optimized keyword bidding.
Precise audience segmentation.
We deliver detailed reports so you can leverage real-time data insights to refine your strategy and maximize ROI.
Accurate Audience & Niche Market Targeting:
Using Google's rich audience data, we pinpoint your ideal market—from travel lovers and real estate seekers to high-intent shoppers or returning website visitors.
Your ads will reach those most likely to click, convert, and come back.
Commitment to Ad Quality:
We're dedicated to reducing noise and increasing value. Over the past four years, our structured approach has led to a 3x reduction in irrelevant, low-quality ads—ensuring that your ads reach the right people at the right time with meaningful impact.
Types of PPC Advertising with Google Ads
One of the biggest advantages of advertising on Google is that your ads are shown to people who are already actively searching for products or services like yours. These users typically have strong buyer intent, making them more likely to engage and convert.
The goal of PPC (Pay-Per-Click) advertising is to secure prominent placement for targeted keywords. This can be achieved through a mix of smart bidding, ad relevance, and campaign optimization. Among all platforms, Google Ads remains the global leader, offering unmatched reach through Google Search, Display Network, YouTube, Gmail, and more.
Thanks to Google’s status as the world’s most visited search engine, your business benefits from massive traffic potential—translating to more impressions, more clicks, and better results.
Types of PPC Advertising with Google Ads
We offer various PPC advertising formats on Google Ads, including:
Google Search Ads – Appear at the top or bottom of Google search results when users actively search for products or services that match your business, capturing high-intent traffic right when it matters most.
Google Display Ads – Visually engaging ads (image or video-based) that appear across millions of websites in Google’s Display Network, ideal for increasing brand awareness as users browse online content.
YouTube Video Ads – Deliver your brand story through compelling video content placed before, during, or after videos on YouTube, the world’s most popular video platform.
Performance Max Campaigns – A fully automated campaign type that leverages machine learning to serve your ads across all Google channels—Search, Display, YouTube, Gmail, and Discovery—for maximum reach and efficiency.
Google Shopping Ads – Feature your products directly within Google Search results, complete with pricing, product images, and store details—ideal for eCommerce businesses looking to drive qualified sales.
Your Full-Service Google Ads Powerhouse: What We Do
We don’t just manage campaigns, we manage results. Our team of certified Google Ads experts is dedicated to staying ahead of the curve and leveraging the latest best practices to deliver exceptional performance for your business in Nairobi and beyond.
Search Ads Management:
Reach customers actively searching for your products or services on Google Search.
Display Ads Management:
Increase brand awareness and re-engage website visitors across the Google Display Network (GDN).
Remarketing/Retargeting Campaigns:
Reconnect with website visitors who have shown interest but haven't yet converted, maximizing conversions.
YouTube Ads Management:
Reach your audience through engaging video ads on YouTube and the Google Video Network.
Shopping Ads Management:
Showcase your products directly in Google Shopping results, perfect for e-commerce businesses.
Google Ads Audit & Optimization:
Analyze existing campaigns and identify opportunities for improvement and increased ROI.
Landing Page Consultation & Optimization:
Ensure your landing pages are optimized for conversions and aligned with your ad campaigns.
Geo-Targeting & Local PPC:
Specifically target customers in Nairobi and surrounding areas to maximize local impact.
Budget Management & Forecasting:
Help you allocate your budget effectively and project potential ROI.
Detailed Reporting & Analytics:
Provide transparent and actionable reports on campaign performance and key metrics.
Your Full-Service Google Ads Powerhouse: What We Do
We don’t just manage campaigns, we manage results. Our team of certified Google Ads experts is dedicated to staying ahead of the curve and leveraging the latest best practices to deliver exceptional performance for your business in Nairobi and beyond.
Our Case Studies
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Mirum est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis seacula.
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Our Valuable Clients
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