On-Page SEO Services That Elevate Your Website’s Visibility

At Build Your Name (#BYN), our On-Page SEO services are designed to make your website more visible, valuable, and persuasive to both users and search engines. Whether you run a corporate site, online store, or professional brand, we fine-tune each page to boost organic traffic, improve rankings, and increase conversions.

What is On-Page SEO?

On-Page SEO refers to the practice of optimizing individual web pages to rank higher and earn more relevant traffic in search engines. It involves refining both the content and the HTML source code of a page — not just its external links or off-page factors.

Why On-Page SEO Matters

Improved Search Rankings – Better structure and content alignment with Google’s algorithm
Higher Engagement – Pages that are readable and relevant convert more visitors
Faster Load Times – Optimized assets and layout improve performance scores
Better ROI from Web Design – SEO adds long-term value to your website investment

Business websites

Whether you’re a small business or a corporate enterprise, on-page SEO ensures your website attracts the right audience by targeting the services or solutions you offer. We optimize your service pages, about us sections, and contact points to drive leads and strengthen your online credibility.

eCommerce Platforms

With thousands of products and categories, online stores benefit massively from structured SEO. We optimize product titles, descriptions, images, and internal links to improve discoverability, increase product page rankings, and reduce abandoned carts — leading to better conversions and repeat purchases.

Law Firms, Consultancies, and Agencies

These industries depend heavily on trust and search visibility. We tailor on-page SEO to include authoritative content structures, case studies, legal service pages, and geo-targeted keywords — making it easier for clients to find you online and book consultations.

Educational Institutions

Schools, academies, and training centers benefit from optimized program listings, course pages, and event schedules. Our SEO strategies ensure your institution appears for relevant keywords like “design thinking training Nairobi” or “online diploma in Kenya,” increasing student inquiries and enrollment.

Startups and SaaS Platforms

For tech startups and digital platforms, visibility can mean the difference between scale and obscurity. We help you optimize landing pages, feature lists, and pricing sections, ensuring your value proposition ranks highly in competitive online environments.

Non-Profit Organizations

Your cause deserves visibility. Our team optimizes donation pages, program details, and volunteer sign-up areas — while aligning content with search intent to improve discoverability and encourage engagement with your mission.

Local Businesses and Service Providers

From real estate agents to manufacturing firms, local SEO is key. We optimize your location-based keywords, Google Maps integrations, and contact pages—ensuring your business shows up in "near me" searches and local directories.

Our On-Page SEO Services Include:

✅ Keyword Research & Targeting

We identify high-performing, relevant keywords your audience is searching for. Then, we strategically place them in your titles, headers, content, image tags, and URLs — without keyword stuffing.

✅ Meta Tags Optimization

We craft compelling, keyword-rich meta titles and descriptions that increase your click-through rate (CTR) and help Google understand your page content.

✅ Header Tags (H1-H6) Structuring

We organize your content using clear and semantic heading tags, making it easier for both users and search engines to navigate and prioritize information.

✅ Image Optimization

We compress and tag your images with ALT text to enhance page load speed and improve accessibility, while boosting image search rankings.

✅ Internal Linking Strategy

We connect your content through a thoughtful internal linking system that guides users and search engines across your most important pages.

✅ Content Optimization

We rewrite or fine-tune your content for clarity, keyword balance, readability, and intent alignment — while keeping it authentic and audience-focused.

✅ Mobile-Friendliness & UX Enhancements

We ensure that your on-page elements adapt seamlessly to mobile devices, providing a faster, more user-friendly experience.

✅ Schema Markup Implementation

We add structured data to your site to enhance how your content appears in rich search results (e.g., featured snippets, reviews, FAQs).

The sponsored content placement service significantly boosted our online visibility. Their strategic approach and seamless execution led to a noticeable increase in customer engagement and inquiries. I highly recommend their expertise to any business aiming to enhance its digital presence.

Jackline K.

Marketing Manager, Fashion Business, Nairobi

Working with Build Your Name, #byn was a game-changer for our brand. Their sponsored content placement service gave us the credibility and exposure we needed in a competitive market. Their team understood our goals and delivered beyond expectations.

David M

Marketing Director, Mombasa.