Get Found. Get Clicked. Get Results.
Your website looks great—now let’s make sure people can find it.
Our SEO services help your business rank higher on Google, attract quality traffic, and convert visitors into paying customers. At Build Your Name, we blend data, creativity, and strategy to grow your visibility and drive measurable results.
More Than Just Keywords
SEO is how your business shows up when it matters most.
Search Engine Optimization is the process of improving your website’s structure, content, and authority to rank higher in search engine results. It’s not just about being seen—it’s about being seen by the right people at the right time. Whether you’re a local SME or a regional brand, effective SEO ensures your customers find you before they find your competitors.
Comprehensive SEO Solutions
Everything You Need to Succeed in Search
We provide full-service SEO support tailored to your goals, industry, and audience
Keyword Research & Strategy – Find what your customers are actually searching for.
62
%
On-Page SEO – Optimise your website's structure, content, meta data, and user experience.
86
%
Technical SEO – Improve site speed, mobile compatibility, indexing, and crawlability.
52
%
Content Optimisation – SEO-friendly blogs, landing pages, and website copy that inform and convert.
40
%
Backlink Building – Boost your authority with quality links from trusted sites.
60
%
Local SEO – Optimise your presence on Google Maps and local search results.
85
%
SEO Audits & Analytics – Measure, report, and refine with data-driven insights.
90
%
Search Engine Optimisation Packages
| Essential SEO Package | Growth SEO Package | Authority SEO Package | Enterprise SEO Package |
|---|---|---|---|
| Ksh 35,000/month | Ksh 65,000/month | Ksh 95,000/month | Custom Quote |
| For startups and local businesses that need a strong SEO foundation and better visibility in search. A monthly SEO package for small businesses that includes foundational keyword targeting, on-page optimisation, local SEO support, technical cleanup, and monthly reporting. | For growing businesses that need deeper optimisation, stronger content support, and more consistent organic growth. A monthly SEO package for growing businesses that includes technical SEO, expanded keyword targeting, local SEO, content optimisation, competitor review, and stronger reporting. | For established brands that want stronger rankings, broader keyword coverage, and more aggressive organic growth. A monthly SEO package for established businesses that includes advanced technical SEO, broader content support, link-building activity, conversion-focused improvements, and deeper performance analysis. | For high-competition industries, larger websites, multi-location brands, and complex SEO requirements. A custom monthly SEO solution for businesses that need large-scale technical SEO, content depth, multi-location optimisation, authority building, and tailored reporting. |
| Features | Features | Features | Features |
| SEO audit and baseline review | Everything in Essential SEO | Everything in Growth SEO | Custom SEO strategy and roadmap |
| Keyword research for priority search terms | Broader keyword strategy and mapping | Advanced technical SEO work | Large-site or multi-location SEO support |
| On-page optimisation for core pages | On-page optimisation for more pages | Broader keyword coverage and tracking | Advanced technical SEO implementation |
| Meta titles and meta descriptions | Technical SEO audit and implementation support | Content optimisation across key landing pages | Extensive content planning and optimisation |
| Google Business Profile support | Local SEO and citation cleanup | Ongoing content strategy support | Advanced backlink and authority campaigns |
| Basic local SEO improvements | Competitor analysis | Quality backlink / authority-building activity | Dedicated performance tracking |
| Basic technical SEO fixes and recommendations | Content optimisation for service or product pages | eCommerce or multi-service page SEO support | Custom reporting dashboards |
| Internal linking cleanup | Schema / structured data basics | Crawl, indexing, and site health monitoring | Strategy sessions and ongoing optimisation support |
| Search console and analytics review | Blog topic planning or content briefs | Conversion and UX recommendations | |
| Monthly performance report | Monthly strategy review and reporting | Detailed monthly reporting with insights |
Client Views
“We needed to show clients we’re credible and easy to find. Build Your Name delivered with clear SEO improvements—our website now ranks for key tax consulting terms, our bounce rate dropped by 40%, and we receive steady, qualified inquiries every week.”
“We were completely reliant on Facebook ads before. Thanks to Build Your Name’s local SEO work, we started showing up on Google Maps and in local searches for ‘homes in Nairobi.’ In three months, our organic leads tripled, reducing our ad spend.”
“Our careers page used to be invisible on search. BYN’s SEO work doubled our organic traffic and improved the quality of our applications. We now consistently attract candidates directly through search, cutting job board costs significantly.”
“Build Your Name gave us an SEO strategy that delivered results fast. Our course pages now rank on the first page of Google for ‘design thinking in Kenya’ and related terms. We saw a 50% jump in applications, reducing our reliance on paid advertising.”
“Working with Build Your Name on SEO transformed our lead generation. We now rank #1 for three of our highest-value finance keywords. Within six months, qualified inquiries grew by 40%, with many clients specifically mentioning they found us on Google.”
Why Invest in SEO?
It’s Not a Cost. It’s a Growth Strategy.
Your potential customers are searching for your services every day—on Google, not social media. SEO helps your website appear on the first page of those search results, exactly when users are looking for solutions. This visibility dramatically increases your chances of getting discovered by new customers before your competitors.
Unlike general marketing or display ads, SEO attracts people who are actively searching for what you offer. These are high-intent visitors, which means they’re more likely to convert into leads or customers. It’s not about more traffic—it’s about the right traffic.
Users tend to trust businesses that rank higher on Google. When your website appears at the top of the results, customers perceive your business as more established, reliable, and professional—even if they’ve never heard of you before. Strong SEO builds both authority and brand perception.
Unlike paid advertising, where you stop getting traffic as soon as you stop spending, SEO keeps working long after the work is done. A well-optimised site continues to attract traffic organically, giving you a long-term return on investment and lowering your overall customer acquisition cost.
Google rewards websites that provide a great user experience—fast loading times, easy navigation, responsive design, and clean structure. SEO improvements often go hand-in-hand with website performance upgrades, meaning your customers stay longer, engage more, and leave more satisfied.
SEO builds a strong foundation for your brand online. Each blog post, optimised page, or backlink you earn increases your long-term visibility. Over time, this organic growth compounds—bringing you consistent traffic, leads, and revenue without the pressure of daily ad budgets.
