Dominate Google with Precision
Smart Ads. Real Results. Powered by Build Your Name, #byn
At Build Your Name, #byn, we deliver high-impact Google Ads services—including Search Ads, Performance Max, and Shopping Ads—designed to amplify your visibility and drive high-converting traffic directly to your business.
Using a powerful mix of Google’s platforms—Search, Display, YouTube, Gmail, and more—we ensure your brand reaches the right audience at the right moment. Our team executes:
In-depth keyword research
Intelligent bidding strategies
Advanced audience targeting
Compelling ad creative & asset management
Whether you’re looking to boost sales, increase brand awareness, or expand your market reach, our tailored campaigns are built to deliver measurable performance.
Flexible & Expert-Led PPC Campaigns
Our Google Ads (PPC) services are available as one-off campaigns or renewable on a monthly or periodic basis. As certified and experienced Google Ads professionals, we tailor each campaign based on your budget, goals, and key performance indicators (KPIs).
💼 Need something custom? We’ll craft a strategy and pricing package that fits.
👉 View Our Google Ads Packages (Insert link)
Let Build Your Name, #byn be your trusted partner in achieving digital advertising success.
620
PPC Management Provided
213
Social Advertising Projects
648
Successful PPC Remarketings
1198
Successful PPC Remarketings
Your Full-Service Google Ads Powerhouse: What We Do
We don’t just manage campaigns, we manage results. Our team of certified Google Ads experts is dedicated to staying ahead of the curve and leveraging the latest best practices to deliver exceptional performance for your business in Nairobi and beyond.
Search Ads Management:
Reach customers actively searching for your products or services on Google Search.
Display Ads Management:
Increase brand awareness and re-engage website visitors across the Google Display Network (GDN).
Remarketing/Retargeting Campaigns:
Reconnect with website visitors who have shown interest but haven't yet converted, maximizing conversions.
YouTube Ads Management:
Reach your audience through engaging video ads on YouTube and the Google Video Network.
Shopping Ads Management:
Showcase your products directly in Google Shopping results, perfect for e-commerce businesses.
Google Ads Audit & Optimization:
Analyze existing campaigns and identify opportunities for improvement and increased ROI.
Landing Page Consultation & Optimization:
Ensure your landing pages are optimized for conversions and aligned with your ad campaigns.
Geo-Targeting & Local PPC:
Specifically target customers in Nairobi and surrounding areas to maximize local impact.
Budget Management & Forecasting:
Help you allocate your budget effectively and project potential ROI.
Detailed Reporting & Analytics:
Provide transparent and actionable reports on campaign performance and key metrics.
Types of PPC Advertising with Google Ads
One of the biggest advantages of advertising on Google is that your ads are shown to people who are already actively searching for products or services like yours. These users typically have strong buyer intent, making them more likely to engage and convert.
The goal of PPC (Pay-Per-Click) advertising is to secure prominent placement for targeted keywords. This can be achieved through a mix of smart bidding, ad relevance, and campaign optimization. Among all platforms, Google Ads remains the global leader, offering unmatched reach through Google Search, Display Network, YouTube, Gmail, and more.
Thanks to Google’s status as the world’s most visited search engine, your business benefits from massive traffic potential—translating to more impressions, more clicks, and better results.
Types of PPC Advertising with Google Ads
We offer various PPC advertising formats on Google Ads, including:
Google Search Ads – Appear at the top or bottom of Google search results when users actively search for products or services that match your business, capturing high-intent traffic right when it matters most.
Google Display Ads – Visually engaging ads (image or video-based) that appear across millions of websites in Google’s Display Network, ideal for increasing brand awareness as users browse online content.
YouTube Video Ads – Deliver your brand story through compelling video content placed before, during, or after videos on YouTube, the world’s most popular video platform.
Performance Max Campaigns – A fully automated campaign type that leverages machine learning to serve your ads across all Google channels—Search, Display, YouTube, Gmail, and Discovery—for maximum reach and efficiency.
Google Shopping Ads – Feature your products directly within Google Search results, complete with pricing, product images, and store details—ideal for eCommerce businesses looking to drive qualified sales.
Google PPC Management
| Launch PPC Package | Growth PPC Package | Scale PPC Package | Enterprise / Performance Package |
|---|---|---|---|
| Setup Fee: Ksh 25,000 | Setup Fee: Ksh 45,000 | Setup Fee: Ksh 75,000 | Setup Fee: Custom Quote |
| Management Fee: Ksh 18,000/month | Management Fee: Ksh 35,000/month | Management Fee: Ksh 60,000/month | Management Fee: Custom Quote or 12%–15% of ad spend (minimum retainer applies) |
| Recommended Ad Budget: Ksh 30,000 – 70,000/month | Recommended Ad Budget: Ksh 80,000 – 180,000/month | Recommended Ad Budget: Ksh 200,000+/month | Recommended Ad Budget: Ksh 400,000+/month |
| Best for small businesses and startups that want to begin generating leads or traffic through Google Search Ads without overcommitting budget. | Best for growing businesses that need stronger lead generation, tighter targeting, better reporting, and more active optimisation | Best for aggressive growth campaigns, larger brands, lead-gen businesses, and eCommerce advertisers running multiple campaign types. | Best for brands with multiple products, locations, teams, or larger-scale paid media operations. |
| Google Ads account setup | Competitor review | Multi-campaign management | |
| Keyword research | Expanded keyword strategy | Search + Display + Remarketing support | |
| Campaign structure setup | A/B ad testing | Advanced conversion tracking | |
| Ad copywriting | Negative keyword refinement | Shopping Ads support where relevant | |
| Conversion tracking setup | Audience segmentation | Budget allocation strategy | |
| Monthly optimisation | Remarketing setup | Weekly optimisation | |
| Monthly report | Landing page recommendations | Deeper performance analysis | |
| Bi-weekly optimisation | Strategic review calls |
Our Customers Say
"Managing multiple digital marketing channels was overwhelming for us. Build Your Name; #byn is a true partner. They handle everything seamlessly – SEO, PPC, Social Media, Content – allowing us to focus on our core business. Their comprehensive service has been invaluable."
"We needed a digital marketing agency that understood ROI. #BYN's data-driven approach is exactly what we were looking for. Their analytics and optimization are top-notch, and we're seeing a significant return on our investment. Highly recommend their expertise."
"We were digitally invisible before partnering with Build Your Name, #byn. Their full-spectrum approach has been transformative. From SEO to Social Media, they've built our online presence from the ground up. We're seeing real, measurable results across all channels."
"We've tried PPC advertising before with limited success. Build Your Name, #byn's PPC management is in a different league. They meticulously manage our campaigns, constantly optimizing for performance. We've seen a significant decrease in our cost-per-acquisition and a substantial increase in qualified leads. Their ROI focus is outstanding."
"We knew content marketing was important, but we didn't know where to start. #BYN developed a content strategy that perfectly aligned with our brand and target audience. Their content is high-quality, engaging, and SEO-optimized. We've seen a remarkable increase in organic traffic and brand authority within our industry thanks to their content expertise."
